Kerio Blog

If a 5-Star Partner Program is Like a 5-Star Restaurant...

If a 5-Star Partner Program is Like a 5-Star Restaurant...

...then the Kerio Partner Program has made it to Michelin's top.

This week, CRN honored the Kerio Partner Program with its prestigious 5-star designation for the second year in a row. We are proud to be honored by the leading channel publication in the industry and want to take this opportunity to sincerely thank all of our partners and resellers. We consider you a true extension of the Kerio team, and share this award with you.

2011 was a great year for the Partner Program. A few of the highlights include:

New Partner Portal
Our biggest innovation in 2011 was our new Partner Portal. This online resource is designed specifically for current Kerio partners and contains marketing/sales materials, current pricing sheets, an NFR product request form and a section for the latest news. Not just a repository for information, the new portal is customizable and interactive. Partners can request information like new sales leads and opportunities, NFR licenses, and ask questions of the Kerio sales team. Our Partners also have access to educational content such as live webinars and videos.

New PRM Tool to Create More Leads for Partners
This year, Kerio deployed a new partner relationship management tool to improve the way we communicate with our channel. Within the system, we log all partner communication and send our monthly "Channel Alert" newsletter. The PRM tool helps generate customer leads for partners, automatically track renewals of software licenses, and enrolls new resellers in the Kerio partner certification process. Like the Partner Portal, the PRM is interactive, and each partner has the ability to customize how they want to receive communications from Kerio.

SaaS Licensing for Kerio Connect and Kerio Workspace
In 2011, Kerio got SaaSy. We launched a new revenue stream for partners by giving them the ability to host Kerio Connect and Kerio Workspace on their servers while offering a monthly subscription pricing model. Kerio's SaaS program eliminates the annual software maintenance license cost and gives partners a chance to reach businesses that prefer to bypass larger upfront investments in hardware costs. Our SaaS program further illustrates our belief that the channel should deliver our products. We allow them to make final determinations on how they administer Kerio products, and how they want to set-up their revenue stream.

Once again, thank you from Kerio. And, please don't hesitate to contact me at anytime.

Cristina Marshall
Partner Program Manager
cmarshall@kerio.com

cmarshall's picture
About the Author

@keriotech